Myntra is now one of the most popular names for fashion and beyond fashion products. During big fashion festival, Dussehra, Diwali, Black Friday, and numerous other special events, Myntra has continuously bolstered its annual numbers. Over 5,000 brands are already selling on Myntra, and it is the dream of every fashion and lifestyle merchant to sell on Myntra. Are you looking for the same to earn some profit and grow further? If yes, then your search ends right here! Look no further on how to sell on Myntra.

Step-By-Step Process To Sell On Myntra

Here is how you can start to sell on Myntra:

1. Go to Myntra Seller Page
2. Click on “Register Now”
3. Enter the business details to fill out the form and register for a Myntra seller account
4. Upload necessary documents
5. Click “Submit”

Myntra verification team then reviews all the documents and approves the seller account and then, the sellers need to:

• Choose the fulfillment model
• Setup the store and build the catalogue
• Make products live
• Understand the policies of Myntra
• Optimize your store with keywords for enhanced visibility
• Market the products
• Start selling and track profits

Models Of Myntra

There are two models on Myntra for the sellers:

PPMP or Pure Play Marketplace: Here, the seller is all in all – they have to complete the fulfillment by quality checking and packaging. Myntra then takes care of logistics, order fulfillment, and returns.

MSA or Myntra Smart Assist: Here, Myntra takes care of packing, quality checking, etc., from the seller and then continues order fulfillment and returns as well.

Who Can Sell On Myntra?

Following organizations are allowed to sell on Myntra:

• Partnership firm
• Private Limited Company
• Sole proprietorship firm
• Limited liability partnership

What Can You Sell On Myntra?

Wondering what can you sell on Myntra? Check the following list:

• Fashion items (clothes, accessories, jewelry, bags, belts, shoes, sportswear, etc.)
• Beauty and self-care products
• Home décor products   

Documents Required To Sell On Myntra

Keep the following items ready when you have decided to sell on Myntra:

• Copy of business registration
• GST Registration Certificate
• Business PAN Card
• Current Account registered with your business
• Authorization Letter – NOC (from an authorized dealer or the direct owner of the brand)
• Tax Deduction & Collection Account Number (TAN) or Taxpayer Identification Number (TIN) of business
• Bank account details (account number, account holder name, IFSC, branch, etc.)

Fees For Selling On Myntra - How Profitable Is It To Sell On Myntra?

Myntra charges sellers a 4-5% commission; however, the commission rate is not constant on Myntra. Fees for ethnic and Western items are higher; on the contrary, the fees for high-value and low-priced products are on the lower side. So, yes, Myntra is undoubtedly a profitable platform for sellers.

Payments After Selling On Myntra

Myntra pays within 10-15 business days after deducting the commission and other payable charges to the seller's registered bank accounts.

Pro-Tips To Successfully Sell And Grow On Myntra

To sell on Myntra, you can follow these tips:

• Conduct proper market research
• Focus on your USP
• Create long and short-term goals and define the objectives to meet the goals
• Develop an eye-catchy listing
• Add high-quality images
• Focus on SEO and add proper title, description, and tags to optimize the listings
• Promote whenever and wherever possible
• Reach wider audience with influencer collaboration
• Focus on offline marketing as well
• Select the best shipping option as per your budget
• Monitor the results and set further plans

Why Should You Sell On Myntra – Advantages & Benefits Of Myntra You Cannot Overlook

Statista reported that Myntra closed 2023 with an operating revenue of 43.75 Billion (4375 Crore), making it one of the largest fashion eCommerce platforms in India. In 2023, the monthly active user number was 60 million. ET mentions that it was almost 25% revenue growth and 33% MAU growth compared to last year. So, there is good year-on-year growth, too.

In the third quarter of 2023, Myntra's average order value (AOV) ranged from INR 700 to 950, which is higher than its dominant competitor, Ajio. It also witnessed a 3% customer growth and reduced its return rate to 7%.

Myntra propels India's entire fashion and lifestyle industry because of a noteworthy expansion to non-metro cities, a broader customer base, and onboarding of 500+ international brands. If these reasons and numbers are not enough to step onto the flamboyant platform of Myntra and sell on it, then here are some more powerful factors:

• Wider audience and excellent reach
• Low return rates
• Swift onboarding
• Easy management
• Minimal setup cost
• Powerful analytics to grow sales
• Marketing guide
• Excellent brand recognition
• User-friendly interface and easy selling
• Complete control of the seller over orders, catalogues, supply chain, etc.
• Simple payment and logistics
• Top-notch security

Is It OK to Sell Non-Branded Products On Myntra?

Yes, Myntra is open to local sellers and their products and as long as a seller has legal registration with the business, they can sell non-branded products.

Wrapping Up

So, you can start sailing with Myntra without thinking or worrying much. It also manages the payment through its safe and secure payment partners. Alternatively, you can use a payment gateway so that you can ensure the safest transactions. Every year, numerous new sellers start their journeys on Myntra during the early stages of their operation and earn huge profits within a short span. So, you must not be left out of it - Just register as a seller on Myntra and provide optimum growth to your business.